nounnoun

der Sponsor, -en

sponsor

Eine Person oder Firma, die Geld oder Hilfe gibt, damit etwas möglich wird.

Definition & meaning

A Sponsor is a person, company, or organization that provides money, goods, or services to support an event, project, team, or individual—often in return for publicity or another benefit.

The word can refer both to the person or organization providing support and, in contexts such as sports or events, to the company whose name or logo is displayed.

Grammar & word origin

Sponsor is a masculine noun. The feminine form is Sponsorin , and the plural is Sponsoren.

It is a loanword derived from Latin sponsor, meaning “guarantor” or “one who promises.” It is not formed from separate German word parts.

Synonyms & antonyms

  • Förderer — a broad term for someone who supports or advances a person, cause, or project; the support need not be financial or given in exchange for publicity.
  • Geldgeber — specifically someone who provides money, without necessarily receiving promotional benefits.
  • Unterstützer — a general supporter; the term is less specifically associated with formal funding or advertising.
  • Mäzen — someone who supports art, culture, or other causes, traditionally without expecting direct commercial returns.

There is no direct antonym for Sponsor. A Gegner (“opponent”) may oppose the sponsored person or project, but is not the exact opposite of a sponsor.

Common phrases & collocations

  • Hauptsponsor — main sponsor.
  • einen Sponsor finden — to find a sponsor.
  • als Sponsor auftreten — to act or appear as a sponsor.
  • Sponsoring — the activity or practice of providing sponsorship.

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Examples

Der Sponsor unterstützt das Event finanziell.noun

The sponsor financially supports the event.

Haben die Sponsoren ihre Zusage bereits gegeben?noun

Have the sponsors already given their commitment?

Die Sponsorin bezahlt neue Trikots für unsere Mannschaft.noun

The sponsor is paying for new jerseys for our team.

Wir suchen einen Sponsor für unser Schulfest.noun

We are looking for a sponsor for our school festival.

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